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About Me

With 5 years of experience in growth and performance marketing, I help brands scale by combining data-driven insights with creative strategy. I specialize in building customer journeys that convert, optimizing campaigns across digital channels, and leveraging tools like Google Ads, Meta Ads, and HubSpot to drive measurable results.

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Passionate about turning complex business challenges into growth opportunities, I’ve worked across e-commerce, publishing, and tech to deliver campaigns that balance creativity with performance.

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ACHIEVEMENTS

 

  • ST Impact Award – StoryTerrace (2025): Awarded in recognition of outstanding contribution to company growth through high-impact marketing initiatives, cross-functional collaboration, and measurable business results

  • Dean’s Community Award – Imperial College London (2024): Awarded for pioneering practical solutions through 5+ Tableau workshops, 2 hackathons, and networking events, impacting 200+ students and professionals.

  • Social Ambassador – Tableau (2024): Chosen from 2,000+ applicants to drive Tableau’s digital marketing initiatives, organizing workshops and generating 700+ signups through 10x content strategies across multiple social platforms.

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TECHNICAL SKILLS

HubSpot, Webflow, Shopify (Liquid Code), Salesforce, Meta Ads Manager, Google Ads Manager, Marketo, SQL, Tableau, Zapier, On-page and Off-page SEO, Eloqua (familiar), Braze (familiar) Asana

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©2025 by Bhumika Arora

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